Main content



WE COME FROM WATER.
LET'S GIVE BACK TO IT.

#LiveByBlueBeauty

PROTECTING OUR OCEANS SINCE 2012

TOGETHER, WE CAN MAKE A DIFFERENCE

Blue Beauty is a holistic approach to beauty that offers products that take care of your skin while taking care of the planet. Beauty that can launch a wave of positive change. Biotherm is dedicated to Blue Beauty. Powered by science, water-efficient, eco-designed and safe. We are committed to using more renewable ingredients, creating more formulas that respect the oceans, developing more sustainable designs and empowering a global community of Water Lovers. At Biotherm, we want to not only lead the change but also empower the entire beauty industry to join our fight to preserve the oceans.

"Becoming Ocean Positive is not something that can happen overnight; it is about making sure that we are always improving on where we were yesterday. We have set ourselves ambitious sustainability targets for 2025 and 2030 across our entire value chain. This is a journey that we are taking with our partners to help us progressively transform from a committed brand to a fully sustainable one.

We believe that beauty can — and should — have a positive impact on our ocean."

Grégory Benoit, Biotherm Global President

#livebybluebeauty

AN AMBITIOUS LIVE BY BLUE BEAUTY ROADMAP BUILT ON 3 PILLARS

To bring its Live By Blue Beauty program to life, Biotherm has built on its previous engagements and set itself new, ambitious objectives through 2030 in 3 key areas across its value chain: ingredients & formulas, sustainable design, and community empowerment.

MORE RENEWABLE INGREDIENTS

Biotherm believes in using its Blue Biotech expertise to produce ingredients that are more potent, more sustainable and more natural.

MORE SUSTAINABLE DESIGN SOLUTIONS

Biotherm strives to use sustainable & recycled materials at every touchpoint, from packaging to retail.

PARTNERS FOR OCEAN CONSERVATION

We advocate for our oceans by working with the NGOs and experts that know them best. We are committed to a better future for our oceans since 2012.

MORE RENEWABLE INGREDIENTS AND FORMULAS THAT RESPECT THE OCEAN

BIOBASED INGREDIENTS

In 2021, 71% of Biotherm’s ingredients in its formula were biobased or derived from abundant minerals

By 2030, >95% of Biotherm’s ingredients in formulas will be biobased, derived from abundant minerals or from circular processes.

BIODEGRADABLE FORMULAS

In 2021, the average biodegradability of Biotherm’s skincare formulas was 79%.

By 2030, the average biodegradability of Biotherm’s formulas will be 90%.

OUR SUSTAINABILITY ROADMAP

MORE SUSTAINABLE DESIGN SOLUTIONS

Biotherm strives to use sustainable & recycled materials at every touchpoint, from packaging to retail. Swipe right to see our commitments.

MORE SUSTAINABLE DESIGN SOLUTIONS

Biotherm strives to use sustainable & recycled materials at every touchpoint, from packaging to retail.

Biotherm is commited to preserve the oceans : our future

OUR CANADIAN PARTNER

BIOTHERM x OCEAN WISE

Biotherm is a proud supporter of Ocean Wise an organization that takes meaningful action to protect and restore our ocean. With our help, Ocean Wise is monitoring and protecting whales, fighting climate change and restoring biodiversity, protecting and restoring fish stocks, innovating for a plastic-free ocean, and educating and empowering youth.

Biotherm supports Ocean Wise's Seaforestation initiative aiming to restore 5,000 ha of kelp forests by 2025. This natural climate solution will provide valuable aquatic habitat and remove 8,700 tons of CO₂ from the atmosphere, the equivalent of 3,000 passenger vehicles.

To support this project, Biotherm will give $5 from the sales of Life Plankton Elixir (any size) during Summer 2023*.

"By growing and restoring kelp forests at scale, we can remove CO2 from the atmosphere, create marine habitat, and combat ocean acidification…all while creating economic opportunities for Indigenous and coastal communities." - Carlos Drews EVP, Conservation with Ocean Wise

*From July 1 to August 31, 2023, to a maximum amount of $25,000.

OCEAN WISE SEAFORESTATION PROJECT

Did you know that kelp can capture up to 20 times more carbon per acre than land forests? By growing and restoring kelp forests at scale, we can remove CO2 from the atmosphere and create an ocean-based climate change solution.

EMPOWERING A GLOBAL COMMUNITY OF WATER LOVERS

Biotherm is committed to empowering consumers and local communities around the world. Since 2012, the brand has donated over 1.5M USD to its NGO partners. By 2025, every local Biotherm market will have a local NGO partner in order to organize beach cleanings and other locally relevant environmental actions.

Preservation partner since 2012

BIOTHERM x MISSION BLUE

In 2012, Biotherm began a long-term collaboration with Mission Blue, an organization founded by marine biologist Dr. Sylvia Earle, which works to identify and preserve “Hope Spots”, marine areas critical to the survival of the oceans.

Research partner since 2017

BIOTHERM x TARA OCEAN FOUNDATION

In 2017, Biotherm partnered with the Tara Ocean Foundation, a trailblazing research organization dedicated to the study of the impact of climate change on the oceans, and whose research helps the brand understand how to minimize its products’ impact on water. Biotherm proudly supports the Tara Ocean Foundation’s Mission Microbiomes, its 12th scientific mission focused on the study of the most fundamental fabric of the Ocean, its microbiome.

Action partner since 2020

BIOTHERM x SURFRIDER FOUNDATION EUROPE

In 2020, Biotherm became a partner of Surfrider Foundation Europe to raise public awareness of the issues of plastic pollution and step up its beach cleaning operations.

This support helped the NGO’s Ocean Initiatives program bring together nearly 20,000 participants across 540 beach cleanings, collecting over 465 m3 of waste.

Influencial Partner since 2021

BIOTHERM x OCEANOGRAPHIC INSTITUTE OF MONACO

In 2021, Biotherm unveiled that is it becoming the Major Executive Partner of the Oceanographic Institute of Monaco, based on their shared goal to inspire love and protection for the oceans. The brand’s support will contribute to supporting the Oceano’s actions for the oceans, mobilizing its global network of experts and decision-makers and raising public awareness on the fragile situation of the ocean today. Originally headquartered in Monaco, the launch of this long-term partnership is a homecoming for Biotherm.

Orientation message
For the best experience, please turn your device